GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data for the first half of 2026 tracking in-store channels, Wooster demonstrated strong market momentum with overall revenue growth of 33.3% and average price increases of 31.7% since the beginning of the period. Ace Hardware dominates Wooster's online distribution strategy with 53.0% revenue share, more than double the combined share of competitors, followed by Lowe's at 21.3% and Home Depot at 14.9%. The brand's average product price of $11.04 reflects premium positioning, with pricing power evident in the most recent period showing a 23.6% month-over-month increase in average price. Wooster's success across major retailers underscores strong demand for its in-store product offerings during the six-month tracking period.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 33% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 32% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Wooster on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Wooster.
BY REVENUE
Wooster sells 48% online and 52% offline. Online runs through 3 channels; offline through 1.
Online
48%
52%
Offline
Online channels
48%
Offline channels
52%
BY REVIEW COUNT
Across 1.32M ratings on 4 channels, Wooster averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 1.32M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$15.99
Price
$121K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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