Linzer demonstrated modest in-store growth during the first half of 2026, with overall revenue increasing 4.1% since the reporting period began, according to data from Grips Intelligence tracking acehardware.com and lowes.com channels from January to June 2026. The brand maintains a dominant presence on Ace Hardware's shelves, commanding 92.7% of its revenue share in the offline channel, while average product pricing climbed 6.3% across the tracked period. Price increases were particularly pronounced in the most recent measurement window, where average prices reached $3.11 and grew 4.3% month-over-month, signaling strategic pricing adjustments despite softening monthly sales momentum. Lowe's represents a marginal but growing secondary channel at 6.3% revenue share, with notably higher average price points suggesting distinct product positioning and customer targeting between the two retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 4% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Linzer on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Linzer.
BY REVENUE
Linzer sells 7% online and 93% offline. Online runs through 3 channels; offline through 1. Online share has moved from 1% in Feb to 17% in Jun.
Online
7%
93%
Offline
Online channels
7%
Offline channels
93%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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