Home/Insights/Brands/PolaroidProduct Intelligence - 2026 YTD USA

Polaroid

200K+

Products Sold, Jan to Jun 2026

200+

# Offline Stores

$61.52

Avg. Price

4.5

Avg. Rating

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Polaroid Market Overview

Let me verify whether Polaroid is publicly traded and confirm any stock ticker before writing the overview.Polaroid is currently privately held, so per the instructions I'll omit the ticker. Grips Intelligence in-store data shows that Polaroid averaged a product price of $61.50 across the January 1 to June 30, 2026 period tracked on Amazon and Best Buy, with revenue down 1.9% over that span. Amazon dominated the brand's channel mix at a commanding 91.4% revenue share, leaving Best Buy with just 8.6%. According to Grips Intelligence, the most recent month saw revenue fall 8.2% versus the prior month, even as the average price ticked up 0.2% to $59.49. Over the full period, average price climbed 2.2%, signaling firmer pricing despite softening demand. Polaroid's parent company is privately held, so no public stock ticker applies.

Revenue Share by Channel
Data covers Amazon, Best Buy

Polaroid's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 2% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Polaroid's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 2% from Apr to Jun.

Average price

Absolute values in $

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Polaroid's categories

REVENUE SHARE

Best Buy

Revenue distribution across product categories for Polaroid on Best Buy.

Best Buy

Categories by revenue share

Distribution in %

Polaroid's channels

REVENUE SHARE

Revenue distribution across tracked channels for Polaroid.

Channels by revenue share

Distribution in %

Polaroid's online vs offline revenue split

BY REVENUE

Polaroid sells 92% online and 8% offline. Online runs through 1 channel; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

92%

8%

Offline

Online channels

92%

Amazon.com

Offline channels

8%

Best Buy stores

Polaroid's customer ratings

BY REVIEW COUNT

Across 1.69M ratings on 2 channels, Polaroid averages 4.5. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 1.69M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Polaroid

BY REVENUE

Amazon
Amazon
#1Polaroid Now 3rd Generation I-Type Instant Camera + Film Bundle - Now Black Camera + 16 Color Photos (6560)

$159.99

Price

$1.5M

Revenue

#2Polaroid Color i-Type Film - Triple Pack, 24 Photos (6272)

$52.99

Price

$1.24M

Revenue

#3Polaroid Color Film for I-Type - X48 Bulk Film Pack (48 Photos) (6596)

$99.99

Price

$1.12M

Revenue

#4Polaroid Instant Color I-Type Film - 40x Film Pack (40 Photos) (6010)

$83.12

Price

$728K

Revenue

#5Polaroid Go Generation 2 - Mini Instant Camera + Film Bundle (16 Photos Included) - White (6282)

$109.17

Price

$667K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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