Paper Mate's in-store performance during the first half of 2026 reveals strong momentum, with parent company Newell Brands (NASDAQ: NWL) seeing impressive revenue growth of 9.1% year-to-date as tracked by Grips Intelligence across major retail channels. Amazon dominates the distribution landscape, commanding 81% of overall revenue share, followed by Office Depot at 15.6%, with pricing power evident through a 6.8% average price increase since the beginning of the year. The brand's average product price reached $11.56, while premium offerings like the Paper Mate Flair 24-Count pack commanding $20.65 demonstrate strong demand for multi-pack bundles across online and in-store retailers. Recent momentum accelerated further in the most recent period, with 9.2% month-over-month revenue growth and a 3.7% price uplift, signaling sustained consumer interest and retailer confidence in Paper Mate's market positioning.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 9% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Paper Mate on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Paper Mate.
BY REVENUE
Paper Mate sells 84% online and 16% offline. Online runs through 2 channels; offline through 3.
Online
84%
16%
Offline
Online channels
84%
Offline channels
16%
BY REVIEW COUNT
Across 3.59M ratings on 3 channels, Paper Mate averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 3.59M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$11.79
Price
$1.69M
Revenue
$20.65
Price
$838K
Revenue
$18.99
Price
$411K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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