GRIPS CUSTOMERS & RESEARCH PARTNERS
Dr. Earth, an independent private company founded in 2000, generated significant revenue during the first eight months of 2026, with in-store and online sales tracked across major retailers according to Grips Intelligence. The brand's revenue declined 20.0% overall during the tracked period, with average product pricing dropping 10.1% to $16.27 as of the most recent measurement. Lowe's dominated Dr. Earth's retail channel mix with 57.3% of revenue share, followed by Amazon at 23.2% and Home Depot at 13.2%, indicating strong traditional retail presence alongside growing e-commerce distribution. The recent monthly trend showed steeper momentum challenges, with a 25.5% revenue decline and 9.8% price decrease in the latest period measured, signaling potential headwinds across the brand's retail footprint.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 20% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Dr. Earth on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Dr. Earth.
BY REVENUE
Dr. Earth sells 55% online and 45% offline. Online runs through 3 channels; offline through 2. Online share has moved from 28% in Apr to 71% in Aug.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 96K ratings on 4 channels, Dr. Earth averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 96K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$17.99
Price
$24K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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