Zep

Zep Market Overview

Zep, owned by private equity firm Truelink Capital Management, demonstrated modest revenue growth of 4.7% during the first eight months of 2026, according to data from Grips Intelligence tracking in-store and online channels. The brand's in-store performance was heavily concentrated on Lowe's, which alone captured 47.8% of revenue share, followed by Amazon at 30.2%, establishing a significant reliance on major retail partners for distribution. Average product pricing held steady at $14.05, though prices declined 1.7% overall during the tracking period, suggesting competitive pressure across channels. The brand's portfolio spans a diverse range of price points from budget spray bottles under $4 to industrial-sized cleaners exceeding $170, enabling Zep to serve both consumer and professional segments across its retail footprint.