GRIPS CUSTOMERS & RESEARCH PARTNERS
Yellow Gone, owned by Quaker Houghton (NYSE: KWR), generated an average product price of $25.00 across the tracked period from January through August 2026, according to Grips Intelligence data. The brand's in-store channel performance revealed significant concentration on lowes.com, which captured 96.3% of revenue share, with homedepot.com accounting for the remaining 3.7%. Recent momentum has been challenging, with revenue declining 20.5% month-over-month in the most recent period tracked and dropping 34.1% overall since the beginning of the data range. Pricing remained relatively stable throughout the period, with average price declining only 0.2% in the latest month compared to the prior period.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 34% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Yellow Gone on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Yellow Gone.
BY REVENUE
Yellow Gone sells 5% online and 95% offline. Online runs through 2 channels; offline through 1.
Online
5%
95%
Offline
Online channels
5%
Offline channels
95%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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