GRIPS CUSTOMERS & RESEARCH PARTNERS
VTech (HKG: 0303) demonstrates strong in-store dominance through Amazon, which accounts for 96.2% of year-to-date revenue share, according to Grips Intelligence data covering January through August 2026. The brand maintains an average product price of $38.30, with premium offerings reaching up to $183.36, indicating a diversified portfolio spanning entry-level to high-end segments. Despite a recent monthly dip of 2.8% in revenue during the latest tracked period, VTech achieved an overall growth of 7.2% since the beginning of the year, demonstrating resilience in the competitive landscape. Average pricing has experienced a slight contraction of 1.4% year-to-date, reflecting potential market pressure or strategic pricing adjustments.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 7% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for VTech on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for VTech.
BY REVIEW COUNT
Across 9.8M ratings on 2 channels, VTech averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.6
/ 5
From 9.8M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$49.56
Price
$1.35M
Revenue
$129.95
Price
$870K
Revenue
$23.95
Price
$849K
Revenue
$183.36
Price
$608K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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