GRIPS CUSTOMERS & RESEARCH PARTNERS
Shepherd Hardware demonstrates a pronounced channel concentration in its in-store retail presence, with Menards.com commanding 58.7% of revenue share and Lowe's.com accounting for 38.9% during the first half of 2026, according to Grips Intelligence data. The brand's average product price of $6.18 increased 6.4% overall, while recent quarterly data shows average prices rising 4.5% from the previous month, indicating consistent margin expansion across the H1 2026 period tracked. Amazon represents a marginal but emerging channel at 2.2% revenue share, suggesting limited digital penetration beyond major home improvement retailers. Shepherd Hardware's portfolio diversity is evident across its top-performing SKUs, which range from budget-friendly options under $6 to premium products exceeding $20, indicating strong positioning across multiple customer segments within the hardware category.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 10% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Shepherd Hardware on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Shepherd Hardware.
BY REVIEW COUNT
Across 473K ratings on 3 channels, Shepherd Hardware averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 473K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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