GRIPS CUSTOMERS & RESEARCH PARTNERS
Samson, owned by Samsonite International S.A. (SEHK: 1910), maintains strong revenue momentum with 9.1% growth across tracked online channels during the first eight months of 2026, according to Grips Intelligence data. Amazon dominates the channel landscape with 76.6% of revenue share, while Best Buy and Newegg account for 14.1% and 9.0% respectively, indicating a heavily concentrated e-commerce distribution model. Average product pricing remained stable at approximately $80, with only modest 0.4% growth over the period, suggesting consistent market positioning without aggressive price escalation. Recent performance through August 2026 showed continued momentum with 5.3% month-over-month revenue growth, reflecting sustained consumer demand across the tracked channels. The brand's pricing strategy and channel concentration underscore a focused approach to online retail distribution during this eight-month analysis window.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 9% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Samson on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Samson.
BY REVENUE
Samson sells 87% online and 13% offline. Online runs through 2 channels; offline through 1. Online share has moved from 14% in Apr to 96% in Aug.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 176K ratings on 3 channels, Samson averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 176K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
