GRIPS CUSTOMERS & RESEARCH PARTNERS
Blue Microphones, owned by Logitech International SA (NASDAQ: LOGI), demonstrated strong in-store performance during the first eight months of 2026, with revenue growing 26.3% overall according to Grips Intelligence data. Best Buy dominated the retail landscape with 74.7% of revenue share, while Amazon captured 25.1%, highlighting the brand's reliance on major retail channels. Average product pricing stood at $115.12 year-to-date, though prices declined 9.6% over the measurement period, suggesting competitive pressure or promotional activity in the category. Recent momentum accelerated with 24.5% month-over-month revenue growth in the final tracked period, driven partly by price reductions averaging $108.29 that likely stimulated consumer demand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 26% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Blue Microphones on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Blue Microphones.
BY REVENUE
Blue Microphones sells 24% online and 76% offline. Online runs through 1 channel; offline through 1. Online share has moved from 0% in Apr to 25% in Aug.
Online
24%
76%
Offline
Online channels
24%
Offline channels
76%
BY REVIEW COUNT
Across 74K ratings on 2 channels, Blue Microphones averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 74K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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