GRIPS CUSTOMERS & RESEARCH PARTNERS
RØDE demonstrated mixed in-store performance from January through June 2026, according to data from Grips Intelligence, with retail revenue declining 12.0% over the period tracked on Best Buy and Amazon. The brand maintained a nearly even split between the two major retail channels, with Best Buy capturing 51.2% of revenue share against Amazon's 48.8% share across both in-store and online locations. Average product price stood at $214.90 but contracted 7.4% throughout the six-month window, with flagship products like the RØDECaster Duo commanding premium positioning at $479.68. Most concerning for the brand is the recent momentum, as revenue dropped an additional 9.4% in the final month of the tracked period, signaling potential headwinds in the pro audio market.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for RØDE on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for RØDE.
BY REVENUE
RØDE sells 50% online and 50% offline. Online runs through 1 channel; offline through 1. Online share has moved from 40% in Feb to 60% in Jun.
Online
50%
50%
Offline
Online channels
50%
Offline channels
50%
BY REVIEW COUNT
Across 28K ratings on 2 channels, RØDE averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 28K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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