GRIPS CUSTOMERS & RESEARCH PARTNERS
Safety Works, acquired by Protective Industrial Products, Inc., saw dominant in-store performance across major hardware retailers from January to June 2026, with revenue concentrated at Lowe's accounting for 81.8% of sales, followed distantly by Ace Hardware at 14.6% and Menards at 3.1% according to data from Grips Intelligence. The brand achieved strong growth momentum with revenue expanding 26.3% over the period and average retail prices climbing 4.0%, demonstrating successful price optimization alongside volume gains. Monthly performance remained robust, with recent months showing 6.0% sequential revenue growth and price increases of 0.7%, signaling sustained retail demand and pricing power in the protective equipment category.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 26% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Safety Works on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Safety Works.
BY REVENUE
Safety Works sells 7% online and 93% offline. Online runs through 2 channels; offline through 3. Online share has moved from 1% in Feb to 15% in Jun.
Online
7%
93%
Offline
Online channels
7%
Offline channels
93%
BY REVIEW COUNT
Across 11K ratings on 3 channels, Safety Works averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 11K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$24.90
Price
$131K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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