Home/Insights/Brands/RotoZipProduct Intelligence - 2026 YTD USA

RotoZip

50K+

Products Sold, Jan to Jun 2026

1,800+

# Offline Stores

$22.41

Avg. Price

4.5

Avg. Rating

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RotoZip Market Overview

I need to determine whether RotoZip's parent company is publicly traded to potentially include a stock ticker.RotoZip's parent is Robert Bosch GmbH, which is privately held, so I'll omit any ticker. According to offline retail data from Grips Intelligence covering the period from January 1 to June 30, 2026 across Lowe's, Amazon, Menards, and Ace Hardware, RotoZip saw revenue decline 4.3% over the tracked period, with the most recent month down 1.2% versus the prior month. RotoZip, based in Cross Plains, Wisconsin, is owned by Robert Bosch Tool, a privately held company. Lowe's.com led as the top channel with a 33.2% revenue share, followed by Amazon at 25.5% and Menards.com at 22.8%. The brand's average product price of $22.32 reflected downward pressure, decreasing 9.1% over the period and 2.9% in the latest month to $22.85. Together, these Grips Intelligence datapoints point to a period of softening pricing and revenue for RotoZip despite a well-diversified in-store retail presence.

Revenue Share by Channel
Data covers Lowe's, Amazon, Menards, Ace Hardware

RotoZip's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 4% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

RotoZip's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 9% from Apr to Jun.

Average price

Absolute values in $

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RotoZip's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for RotoZip on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

RotoZip's channels

REVENUE SHARE

Revenue distribution across tracked channels for RotoZip.

Channels by revenue share

Distribution in %

RotoZip's online vs offline revenue split

BY REVENUE

RotoZip sells 32% online and 68% offline. Online runs through 3 channels; offline through 3. Online share has moved from 28% in Feb to 34% in Jun.

Revenue by channel

Share of total revenue across all channels

Online

32%

68%

Offline

Online share trend

Feb – Jun

Online channels

32%

Amazon.com
Lowes.com
HomeDepot.com

Offline channels

68%

Lowe's stores
Menards stores
Ace Hardware stores

RotoZip's customer ratings

BY REVIEW COUNT

Across 76K ratings on 4 channels, RotoZip averages 4.5. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.5

/ 5

From 76K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for RotoZip

BY REVENUE

Lowe's
Lowe's
#1RotoZip 8 -Piece Steel 1/8-in Cutting Bit Accessory Set

$17.98

Price

$73K

Revenue

#2RotoZip RotoSaw 1-speed 5.5 -Amp Cutting Corded Rotary Tool Kit ( )

$79.98

Price

$68K

Revenue

#3RotoZip 50 -Piece Set Set Cutting Guidepoint Bit Accessory Set

$79.88

Price

$42K

Revenue

#4RotoZip 2 -Piece Steel 5/32-in Cutting Bit Accessory

$17.86

Price

$39K

Revenue

#5RotoZip RotoZip Steel 5/32-in Drilling Bit Accessory

$58.82

Price

$30K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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