Diamabrush, owned by private equity firm LFM Capital, demonstrates a balanced omnichannel in-store presence across major retailers, with Lowe's leading at 35.5% revenue share, followed closely by Amazon at 34.7% and Menards at 28.5%, according to Grips Intelligence data from January through August 2026. The brand maintains a competitive average product price of $50.84, with minimal price volatility of just 0.6% decline in recent months despite overall price appreciation of 1.7% since the beginning of the year. However, Diamabrush has faced headwinds, with revenue declining 22.1% year-to-date, indicating potential market pressure or seasonal softness during the tracked period. The significant concentration of sales across just three primary channels underscores both the strength of major home improvement retailers and the importance of maintaining strong retail partnerships for brand performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 30% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Diamabrush on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Diamabrush.
BY REVENUE
Diamabrush sells 35% online and 65% offline. Online runs through 2 channels; offline through 2. Online share has moved from 1% in Apr to 43% in Aug.
Online
35%
65%
Offline
Online channels
35%
Offline channels
65%
BY REVIEW COUNT
Across 3.81K ratings on 3 channels, Diamabrush averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 3.81K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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