Based on in-store and online retail data from January through August 2026 tracked by Grips Intelligence, Permasteel maintains nearly equal revenue distribution across three major e-commerce channels, with Lowe's at 34.1%, Amazon at 33.3%, and Home Depot at 32.6%. The privately-held company, founded and operated by Hazel Hu, commands an average product price of $172.19, with pricing holding relatively stable despite a 19.6% overall revenue decline during the tracked period. Top-performing SKUs span outdoor entertaining categories, with premium offerings like the Azure 3-Burner Liquid Propane Gas Grill reaching $343.58 and 120-quart rolling coolers commanding prices above $280. Recent monthly performance shows some stabilization in average pricing, which increased 1.2% in the latest tracked month, though this uptick has not yet reversed the broader sales downtrend observed across channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 20% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for PERMASTEEL on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for PERMASTEEL.
BY REVENUE
PERMASTEEL sells 92% online and 8% offline. Online runs through 3 channels; offline through 1.
Online
92%
8%
Offline
Online channels
92%
Offline channels
8%
BY REVIEW COUNT
Across 23K ratings on 3 channels, PERMASTEEL averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 23K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$249.49
Price
$99K
Revenue
$249.99
Price
$63K
Revenue
$187.63
Price
$61K
Revenue
$282.60
Price
$51K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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