GRIPS CUSTOMERS & RESEARCH PARTNERS
Omega, a brand division of The Swatch Group (SIX: UHR), demonstrated strong in-store momentum across the first eight months of 2026, with revenue growing 22.7% overall and accelerating 15.6% in the most recent month tracked. The brand's average product price declined 12.0% year-to-date, settling at $80.77, reflecting a strategic pricing adjustment evident in the latest period. Amazon commands dominant channel share at 63.6%, followed by Lowe's at 23.1% and Home Depot at 13.3%, according to data from Grips Intelligence. Despite pricing pressure, the brand maintained consistent growth trajectory throughout the period, signaling resilient offline retail performance.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 14% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 30% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Omega on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Omega.
BY REVIEW COUNT
Across 60K ratings on 3 channels, Omega averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 60K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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