Home/Insights/Brands/KawasakiProduct Intelligence - 2026 YTD USA

Kawasaki

100K+

Products Sold, Jan to Aug 2026

450+

# Offline Stores

$37.00

Avg. Price

4.7

Avg. Rating

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Kawasaki Market Overview

Kawasaki, a subsidiary of Kawasaki Heavy Industries (TSE: 7012), demonstrated strong in-store retail concentration with Amazon commanding 96% of revenue during the first eight months of 2026, according to Grips Intelligence. The brand's average product price stood at $38.33, though pricing increased 13.2% overall throughout the tracking period, with the most recent month showing prices at $46.61. However, Kawasaki faced headwinds in recent months, with revenue declining 4% in the latest measured period and dropping 9.6% cumulatively since the beginning of the year. The portfolio skewed toward maintenance and replacement products, with oil change kits and engine filters representing core offerings across channels.

Revenue Share by Channel
Data covers Amazon, Lowe's

Kawasaki's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 16% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Kawasaki's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 10% from Jun to Aug.

Average price

Absolute values in $

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Kawasaki's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Kawasaki on Amazon.

Amazon

Categories by revenue share

Distribution in %

Kawasaki's channels

REVENUE SHARE

Revenue distribution across tracked channels for Kawasaki.

Channels by revenue share

Distribution in %

Kawasaki's customer ratings

BY REVIEW COUNT

Across 150K ratings on 2 channels, Kawasaki averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.7

/ 5

From 150K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Kawasaki

BY REVENUE

Amazon
Amazon
#1Kawasaki 99969-6543 Tune Up Kit for FR FS 481V 541V 600V 651V 691V 730V 10W-40

$60.38

Price

$683K

Revenue

#224hp Vertical 1"x3-5/32" Shaft, Fuel Pump, Electric Start, Kawasaki Engine

$1,698.21

Price

$496K

Revenue

#3Kawasaki 99969-6296 (Pack of 5) Genuine OEM K-Tech SAE 10W-40 4-Cycle Engine Oil

$40.96

Price

$255K

Revenue

#4Kawasaki Oil Change Kit, (1) 49065-7010 Oil Filter & (2) 99969-6296 Quarts Of Oil

$32.27

Price

$187K

Revenue

#512PK SAE 20W50 4-Cycle Engine Motor Oil OEM# 99969-6298 Quart Bottle

$97.66

Price

$115K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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