GRIPS CUSTOMERS & RESEARCH PARTNERS
Simpson's in-store revenue performance declined 21.5% overall during the first eight months of 2026, according to data from Grips Intelligence, with a notably steeper 7.0% drop in the most recent month tracked. The brand maintains a diversified retail presence across major home improvement channels, with Amazon commanding 42.3% of revenue share, followed by Lowe's at 34.1% and Home Depot at 23.0%. Despite overall sales softness, Simpson achieved a positive pricing trend, with average product prices climbing 10.3% year-to-date to $246.33, driven in part by a robust 8.1% increase in the final month. Premium product variants dominated the channel mix, with several high-end models exceeding $1,400 on Home Depot and Amazon.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 22% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 10% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Simpson on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Simpson.
BY REVENUE
Simpson sells 73% online and 27% offline. Online runs through 3 channels; offline through 2.
Online
73%
27%
Offline
Online channels
73%
Offline channels
27%
BY REVIEW COUNT
Across 495K ratings on 3 channels, Simpson averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 495K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$913.58
Price
$1.42M
Revenue
$1,437.91
Price
$1.01M
Revenue
$656.66
Price
$484K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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