GRIPS CUSTOMERS & RESEARCH PARTNERS
Husqvarna, operated by Husqvarna Group AB (Nasdaq Stockholm: HUSQ B), experienced a challenging period in in-store retail channels between January and August 2026, with overall revenue declining 14.5% during the tracked timeframe. The brand's performance is heavily concentrated on Lowe's, which captures 59.2% of revenue share, followed by Amazon at 32.8% and Menards at 7.9%, according to data from Grips Intelligence. Average product pricing held steady at $83.64 across the period, though prices declined 2.5% overall and saw a notable 4.1% month-over-month decrease in the most recent measurement window. The top-performing SKUs span a wide price range, from mid-tier gas trimmers around $200-$330 at Lowe's to premium robotic mowers and zero-turn riders exceeding $2,600 on Amazon, reflecting a diverse portfolio strategy across retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 15% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Husqvarna on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Husqvarna.
BY REVENUE
Husqvarna sells 41% online and 59% offline. Online runs through 2 channels; offline through 2.
Online
41%
59%
Offline
Online channels
41%
Offline channels
59%
BY REVIEW COUNT
Across 956K ratings on 3 channels, Husqvarna averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 956K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$319.72
Price
$1.85M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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