GRIPS CUSTOMERS & RESEARCH PARTNERS
Edge (NYSE: EPC) shows strong in-store momentum with 17.7% overall revenue growth from January through June 2026, according to Grips Intelligence offline retail tracking data. Amazon dominates the channel mix with a 74.9% revenue share, while Home Depot accounts for 24.3%, demonstrating the brand's reliance on major retail partners for offline distribution. Average product pricing increased significantly by 29.8% over the period, with prices climbing to $32.55 in June, reflecting strategic pricing power across its portfolio. The brand's top-performing products span diverse categories across both channels, from shaving gels to mattresses on Amazon and shiplap boards on Home Depot, indicating successful penetration across multiple retail verticals.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 18% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 30% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Edge on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Edge.
BY REVIEW COUNT
Across 593K ratings on 2 channels, Edge averages 4.4★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.4
/ 5
From 593K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$141.58
Price
$142K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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