GRIPS CUSTOMERS & RESEARCH PARTNERS
Crown brand has in-store and online retail presence, with data tracked across five channels from January-June 2026. According to data from Grips Intelligence, Ace Hardware dominated sales with 68.8% of revenue share, while Amazon captured 22.8%. Over the six-month period, the brand achieved impressive growth metrics, with overall revenue surging 121.6% and average product pricing climbing 71.7%, indicating strong market momentum. The remaining channels—Newegg (5.9%), Home Depot (1.5%), and Lowe's (1.0%)—represented marginal but growing segments of the brand's online retail strategy.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 122% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 72% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Crown on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Crown.
BY REVENUE
Crown sells 31% online and 69% offline. Online runs through 4 channels; offline through 1. Online share has moved from 40% in Feb to 19% in Jun.
Online
31%
69%
Offline
Online channels
31%
Offline channels
69%
BY REVIEW COUNT
Across 53K ratings on 5 channels, Crown averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 53K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$23.24
Price
$64K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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