GRIPS CUSTOMERS & RESEARCH PARTNERS
Classic's in-store performance tracked by Grips Intelligence from January through August 2026 reveals strong momentum, with overall revenue climbing 21.3% during the period. The brand maintains an average product price of $19.37, though prices have increased 14.5% year-to-date, demonstrating pricing power across its diversified product portfolio. Amazon dominates the channel mix at 98.2% of revenue share, with top-performing products ranging from footwear and water safety gear to home furnishings priced up to $361.49. Most recently, the brand achieved 5.1% month-over-month revenue growth through August 2026, with average prices reaching $21.33 in the latest period.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 18% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Classic on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Classic.
BY REVIEW COUNT
Across 140K ratings on 4 channels, Classic averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 140K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$20.12
Price
$94K
Revenue
$57.85
Price
$15K
Revenue
$122.00
Price
$11K
Revenue
$179.00
Price
$10K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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