GRIPS CUSTOMERS & RESEARCH PARTNERS
Charbroil demonstrated strong in-store retail performance across the first half of 2026, according to Grips Intelligence, with revenue growing 35.9% overall during the data period of January 1 to June 30, 2026 tracked across offline channels. Lowe's dominated the brand's channel mix, representing 73.3% of revenue share, while Menards contributed 24.4% and Amazon accounted for just 1.7%. Average product pricing increased 7.5% throughout the period, climbing to an average price point of $120.65, indicating stronger positioning in the premium segment. The Performance Series line proved central to Charbroil's strategy, with multi-burner gas grills ranging from $243 to $335 across key retailers, while the Pro Series 4-Burner commanded a higher price anchor at $574.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 36% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Charbroil on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Charbroil.
BY REVENUE
Charbroil sells 9% online and 91% offline. Online runs through 2 channels; offline through 2.
Online
9%
91%
Offline
Online channels
9%
Offline channels
91%
BY REVIEW COUNT
Across 280K ratings on 3 channels, Charbroil averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 280K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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