GRIPS CUSTOMERS & RESEARCH PARTNERS
BARSKA, owned by Bushnell Outdoor Products, a subsidiary of Revelyst, Inc. (NYSE: GEAR), demonstrated strong in-store performance across major retailers during the first eight months of 2026, according to Grips Intelligence. Home Depot dominates the channel mix with 59.4% of revenue share, followed by Lowe's at 28.3% and Amazon at 12.3%, with an average product price of $130.96 across channels. The brand experienced notable price volatility, with average prices increasing 14.7% overall since the beginning of the data period, though a recent month showed a 15.7% decline. Despite a 19.3% monthly revenue dip in the most recent measured period, BARSKA achieved 20.1% overall revenue growth since the start of the tracked timeframe.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 20% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 15% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for BARSKA on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for BARSKA.
BY REVIEW COUNT
Across 31K ratings on 3 channels, BARSKA averages 4.2★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.2
/ 5
From 31K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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