GRIPS CUSTOMERS & RESEARCH PARTNERS
Char-Broil, a subsidiary of W.C. Bradley Co., generated an average product price of $83.20 across in-store channels from January through August 2026, according to data from Grips Intelligence. The brand experienced significant revenue declines during the period, dropping 34.5% overall and 33.4% in the most recent measured month. Amazon dominated the brand's channel mix with a 99.0% revenue share, though average prices on the platform declined 21.8% over the tracked period. Top-performing products ranged from budget-friendly portable options at under $50 to premium models exceeding $700, indicating a diverse portfolio targeting multiple price segments.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 33% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 11% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Char-Broil on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Char-Broil.
BY REVIEW COUNT
Across 590K ratings on 2 channels, Char-Broil averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 590K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$597.23
Price
$778K
Revenue
$235.72
Price
$326K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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