GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data from January to June 2026, Blues Hog demonstrated strong in-store sales momentum with revenue growing 27.5% since the beginning of the period, while average product prices increased 5.3%, reflecting successful premium positioning. Ace Hardware dominated the brand's retail channel mix at 76.8% of revenue share, with Lowe's contributing 14.8% and Amazon accounting for 6.4%, indicating significant dependence on offline retail distribution. The brand's portfolio showed diversified pricing across channels, with Ace Hardware featuring accessible price points averaging under $27 for flagship charcoal and sauce products, while Lowe's offered higher-priced rubs and specialty items. Competition remains concentrated on a limited product selection, with the brand's bestsellers spanning sauces, rubs, and charcoal across channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 27% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Blues Hog on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Blues Hog.
BY REVENUE
Blues Hog sells 23% online and 77% offline. Online runs through 3 channels; offline through 1.
Online
23%
77%
Offline
Online channels
23%
Offline channels
77%
BY REVIEW COUNT
Across 27K ratings on 4 channels, Blues Hog averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 27K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$9.17
Price
$15K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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