GRIPS CUSTOMERS & RESEARCH PARTNERS
Aqua LEISURE, owned by private equity firm Blackford Capital, demonstrated strong in-store performance growth of 30.1% overall between January and August 2026, according to Grips Intelligence data. The brand exhibits extreme channel concentration, with Amazon commanding 98.2% of revenue share, while maintaining an average product price of $28.64 across its portfolio. However, recent momentum softened with a notable 26.5% month-over-month revenue decline in the most recent period tracked, alongside a 6.5% overall decrease in average pricing since the data period began. Product pricing spans a considerable range from $22.10 to $47.99, with premium variants showing stronger price points compared to core offerings.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 30% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Aqua LEISURE on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Aqua LEISURE.
BY REVIEW COUNT
Across 2.74M ratings on 2 channels, Aqua LEISURE averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 2.74M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$25.37
Price
$688K
Revenue
$36.41
Price
$602K
Revenue
$47.99
Price
$518K
Revenue
$25.43
Price
$342K
Revenue
$22.10
Price
$288K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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