Home/Insights/Brands/Alien TapeProduct Intelligence - 2026 YTD USA

Alien Tape

70K+

Products Sold, Jan to Aug 2026

2,400+

# Offline Stores

$34.23

Avg. Price

4.4

Avg. Rating

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Alien Tape Market Overview

Alien Tape, owned by E. Mishan & Sons, Inc., a private New York-based company, demonstrates strong momentum in the in-store retail channel with year-to-date revenue growth of 44.1% across tracked periods from January to August 2026. According to Grips Intelligence data, Amazon and Lowe's dominate the brand's revenue distribution, each commanding approximately 38.7% and 36.7% of total sales respectively, with Ace Hardware and Menards representing smaller but meaningful channels at 18.4% and 6.2%. The brand's average product price of $20.38 has declined 7.4% over the measured period, reflecting potential competitive pricing pressures or strategic promotional activity. Most recently, revenue accelerated with a 48.5% month-over-month spike, though average prices continued contracting at 6.6% in the same timeframe, suggesting volume-driven rather than price-based growth strategies are currently in play.

Revenue Share by Channel
Data covers Amazon, Lowe's, Ace Hardware, Menards

Alien Tape's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 26% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Alien Tape's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 10% from Jun to Aug.

Average price

Absolute values in $

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Alien Tape's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Alien Tape on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Alien Tape's channels

REVENUE SHARE

Revenue distribution across tracked channels for Alien Tape.

Channels by revenue share

Distribution in %

Alien Tape's online vs offline revenue split

BY REVENUE

Alien Tape sells 81% online and 19% offline. Online runs through 2 channels; offline through 3.

Revenue by channel

Share of total revenue across all channels

Online

81%

19%

Offline

Online channels

81%

Amazon.com
Lowes.com

Offline channels

19%

Lowe's stores
Ace Hardware stores
Menards stores

Alien Tape's customer ratings

BY REVIEW COUNT

Across 50K ratings on 4 channels, Alien Tape averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 50K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

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