GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data spanning January through June 2026, Xodus Innovations achieved remarkable growth with in-store revenue surging 326.8% year-to-date, while average product pricing increased 42.9% during the same period. Home Depot (NASDAQ: HD) and Amazon dominated the retailer mix with 39.4% and 38.4% revenue share respectively, with Menards, Lowe's, and Ace Hardware capturing the remaining channel distribution. The brand's average product price of $16.24 reflects its positioning in the value segment, with pricing variations across channels driven by product mix strategies. Notable momentum emerged in Q2 2026, with month-over-month revenue growth of 83.9% and average price increases of 61.5%, signaling strong consumer demand during the seasonal peak.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 335% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 44% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Xodus Innovations on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Xodus Innovations.
BY REVENUE
Xodus Innovations sells 89% online and 11% offline. Online runs through 3 channels; offline through 2. Online share has moved from 89% in Feb to 98% in Jun.
Online
89%
11%
Offline
Online channels
89%
Offline channels
11%
BY REVIEW COUNT
Across 7.6K ratings on 5 channels, Xodus Innovations averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 7.6K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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