GRIPS CUSTOMERS & RESEARCH PARTNERS
Let me verify whether Whitmor is publicly traded before writing the overview.Whitmor is confirmed private, so I'll omit any ticker. According to Grips Intelligence offline retail data, Whitmor saw revenue grow 3.2% over the tracked period from January 1 to June 30, 2026, across Amazon, Menards, Ace Hardware, and Lowe's. Amazon dominated the in-store channel mix with a commanding 63.5% revenue share, while Menards.com followed as the second-largest channel at 24.5%. Grips Intelligence data also shows the brand's average product price landed at $20.55, though pricing declined 6.7% across the measured period. Ace Hardware and Lowe's rounded out the channel mix with 6.9% and 4.5% revenue shares, respectively. These figures underscore a heavily Amazon-weighted distribution footprint amid softening average prices for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Whitmor on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Whitmor.
BY REVENUE
Whitmor sells 69% online and 31% offline. Online runs through 2 channels; offline through 2.
Online
69%
31%
Offline
Online channels
69%
Offline channels
31%
BY REVIEW COUNT
Across 5.1M ratings on 4 channels, Whitmor averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 5.1M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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