Home/Insights/Brands/WD-40 SpecialistProduct Intelligence - 2026 YTD USA

WD-40 Specialist

300K+

Products Sold, Jan to Jun 2026

400+

# Offline Stores

$11.11

Avg. Price

4.8

Avg. Rating

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WD-40 Specialist Market Overview

I need to verify the parent company's stock ticker before writing the overview.According to Grips Intelligence, WD-40 Specialist's offline retail performance from January 1 to June 30, 2026, tracked across Amazon, Lowe's, and Home Depot, showed overall revenue growth of 10.5% over the period, signaling healthy in-store demand for the brand backed by parent WD-40 Company (NASDAQ: WDFC). Amazon dominated the sales mix with an 81.4% revenue share, while Lowe's contributed 16.9% and Home Depot just 1.7%, according to Grips Intelligence. The average product price held steady at approximately $11.11, though it declined 2.0% across the measured period even as it edged up 0.5% month-over-month to $11.12. Grips Intelligence data also indicates the brand's most recent month saw revenue dip 1.9% versus the prior month, hinting at some short-term softening despite the positive longer-term trend. Together, these datapoints underscore Amazon's outsized role in the brand's in-store distribution and a modestly compressing price environment through the first half of 2026.

Revenue Share by Channel
Data covers Amazon, Lowe's, Home Depot

WD-40 Specialist's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 11% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

WD-40 Specialist's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 2% from Apr to Jun.

Average price

Absolute values in $

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WD-40 Specialist's categories

REVENUE SHARE

Home Depot

Revenue distribution across product categories for WD-40 Specialist on Home Depot.

Home Depot

Categories by revenue share

Distribution in %

WD-40 Specialist's channels

REVENUE SHARE

Revenue distribution across tracked channels for WD-40 Specialist.

Channels by revenue share

Distribution in %

WD-40 Specialist's online vs offline revenue split

BY REVENUE

WD-40 Specialist sells 86% online and 14% offline. Online runs through 3 channels; offline through 1.

Revenue by channel

Share of total revenue across all channels

Online

86%

14%

Offline

Online channels

86%

Amazon.com
Lowes.com
HomeDepot.com

Offline channels

14%

Lowe's stores

WD-40 Specialist's customer ratings

BY REVIEW COUNT

Across 1.03M ratings on 3 channels, WD-40 Specialist averages 4.8. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.8

/ 5

From 1.03M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Daily new reviews

Reviews added per day across channels, last 30 days

Top products for WD-40 Specialist

BY REVENUE

Home Depot
Home Depot
#111 oz. Silicone, Quick-Drying Lubricant with Smart Straw Spray (6 Pack)

$47.72

Price

$5K

Revenue

#212 oz. Classic Formula and 10 oz. White Lithium Grease, Bundle Pack

$13.95

Price

$4.59K

Revenue

#310 oz. Gel Lube, No-Drip Formula with Smart Straw Spray

$12.92

Price

$4.43K

Revenue

#410 oz. White Lithium Grease (2-Pack)

$16.36

Price

$3.52K

Revenue

#511 oz. Contact Cleaner, Quick-Drying Electric Equipment Cleaner with Smart Straw (2-Pack)

$16.52

Price

$3.11K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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