GRIPS CUSTOMERS & RESEARCH PARTNERS
Water Source, a brand of privately-held Ashland Water Group, generated in-store sales across two major retail partners during the first eight months of 2026, with Menards commanding 95.1% of revenue share compared to Home Depot's 4.9%. The brand's average product price stood at $14.82, though pricing declined 1.9% over the overall period tracked by Grips Intelligence. Revenue performance weakened significantly, dropping 9.1% since the beginning of the data period, reflecting challenging market conditions for the category. Top-performing SKUs across channels ranged from $8.89 to $77.19 in average price, demonstrating a diverse product portfolio spanning multiple price tiers.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 9% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Water Source on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Water Source.
BY REVIEW COUNT
Across 8.1K ratings on 2 channels, Water Source averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 8.1K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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