GRIPS CUSTOMERS & RESEARCH PARTNERS
I'll verify whether Ultra Pro or its parent company is publicly traded before writing the overview.Ultra Pro is confirmed as a private company, so I'll omit any ticker. According to Grips Intelligence offline retail data spanning January 1 to June 30, 2026 across Amazon and Best Buy, Ultra Pro is a privately-held company, meaning no stock ticker applies. Amazon overwhelmingly dominated the brand's in-store revenue mix with a 92.8% share, while Best Buy accounted for just 6.0%. Momentum softened notably in the second quarter, as overall revenue declined 15.3% and dropped 12.1% month-over-month heading into June. The average product price also eased to $13.89, a 5.4% monthly decrease and a 6.1% drop over the tracked period, bringing the overall average selling price to $14.65.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 15% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Ultra Pro on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Ultra Pro.
BY REVENUE
Ultra Pro sells 93% online and 7% offline. Online runs through 1 channel; offline through 3.
Online
93%
7%
Offline
Online channels
93%
Offline channels
7%
BY REVIEW COUNT
Across 2.22M ratings on 2 channels, Ultra Pro averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 2.22M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$34.09
Price
$1.25M
Revenue
$17.98
Price
$804K
Revenue
$26.40
Price
$355K
Revenue
$8.85
Price
$338K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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