GRIPS CUSTOMERS & RESEARCH PARTNERS
Taylor maintained strong momentum in in-store channel sales during the first half of 2026, with revenues climbing 26.4% since January according to data from Grips Intelligence covering January 1 through June 30 across Amazon, Ace Hardware, Lowe's, Menards, and Office Depot. Amazon captured an overwhelming 57.9% revenue share, while Ace Hardware and Lowe's collectively accounted for 35.1% of Taylor's offline retail presence. The brand's average product price climbed 12.4% over the period, signaling successful premium positioning despite the competitive measurement product landscape. As the measurement and home solutions portfolio of Lifetime Brands (NASDAQ: LCUT), Taylor demonstrated robust pricing power alongside consistent month-over-month expansion, with revenues up 7.6% in the most recent tracking period.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 26% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 12% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Taylor on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Taylor.
BY REVENUE
Taylor sells 75% online and 25% offline. Online runs through 2 channels; offline through 3. Online share has moved from 65% in Feb to 83% in Jun.
Online
75%
25%
Offline
Online channels
75%
Offline channels
25%
BY REVIEW COUNT
Across 1.41M ratings on 5 channels, Taylor averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 1.41M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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