GRIPS CUSTOMERS & RESEARCH PARTNERS
Sunniland experienced significant in-store performance challenges during H1 2026, with revenue declining 8.5% since January according to data from Grips Intelligence tracking Lowe's and Ace Hardware channels. The brand's dominance on Lowe's.com, which captured 95.8% of revenue share year-to-date, masks underlying weakness as monthly revenue dropped 31.5% in the most recent tracked period. Average product pricing maintained relative stability at $25.92, yet the concentration of sales through a single digital retailer presents both vulnerability and limited growth diversification across available in-store channels. Looking ahead, Sunniland faces pressure to expand its offline presence and re-energize sales velocity across its distributor network.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Sunniland on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Sunniland.
BY REVIEW COUNT
Across 22K ratings on 2 channels, Sunniland averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 22K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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