GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence data spanning January through June 2026, Rapid-Rope demonstrates exceptional in-store retail momentum with revenue surging 56.5% year-to-date across major hardware retailers. The brand's online channel strategy remains heavily concentrated, with Lowe's commanding 95.7% of revenue share, followed by Home Depot at 3.3% and Ace Hardware at 1.0%. Average product pricing holds steady at $15.99 with minimal fluctuation, increasing just 0.7% in the most recent quarter to $16.08, indicating consistent market positioning. Most notably, the brand achieved 135.6% month-over-month revenue growth in the final tracked period, signaling accelerating momentum in the competitive hardware retail landscape during the second half of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 57% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Rapid-Rope on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Rapid-Rope.
BY REVENUE
Rapid-Rope sells 5% online and 95% offline. Online runs through 2 channels; offline through 2.
Online
5%
95%
Offline
Online channels
5%
Offline channels
95%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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