Home/Insights/Brands/PulsarProduct Intelligence - 2026 YTD USA

Pulsar

70K+

Products Sold, Jan to Jun 2026

350+

# Offline Stores

$261.29

Avg. Price

4.2

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Pulsar Market Overview

Let me verify whether Pulsar is publicly traded before writing the overview.The Pulsar brand in this report (generators, from Pulsar Products Inc.) is a private company, so I'll omit any ticker. According to data from Grips Intelligence, Pulsar's in-store performance from January 1 to June 30, 2026 (tracked across menards.com, homedepot.com, and Amazon) shows revenue growth of 26.2% over the period, with the most recent month rising 9.4% versus the prior month. Menards was the dominant channel, accounting for 69.7% of year-to-date revenue share, followed by Home Depot at 22.9% and Amazon at 7.1%. The brand's average product price climbed to $282.84 in its latest month, up 22.1% month-over-month and 24.0% higher across the tracked window, against an overall average of $261.54. This combination of rising prices and expanding revenue points to strong pricing power rather than volume-driven discounting. Menards' commanding share underscores where Pulsar's momentum is most concentrated.

Revenue Share by Channel
Data covers Menards, Home Depot, Amazon

Pulsar's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has grew by 26% from Apr to Jun.

Monthly revenue

Indexed values, 0-100

Pulsar's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 24% from Apr to Jun.

Average price

Absolute values in $

Start benchmarking for free

Pulsar's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for Pulsar on Amazon.

Amazon

Categories by revenue share

Distribution in %

Pulsar's channels

REVENUE SHARE

Revenue distribution across tracked channels for Pulsar.

Channels by revenue share

Distribution in %

Pulsar's online vs offline revenue split

BY REVENUE

Pulsar sells 30% online and 70% offline. Online runs through 2 channels; offline through 1. Online share has moved from 84% in Feb to 28% in Jun.

Revenue by channel

Share of total revenue across all channels

Online

30%

70%

Offline

Online share trend

Feb – Jun

Online channels

30%

HomeDepot.com
Amazon.com

Offline channels

70%

Menards stores

Pulsar's customer ratings

BY REVIEW COUNT

Across 37K ratings on 3 channels, Pulsar averages 4.2. Most reviews for the products are in the 4.0–4.2 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.2

/ 5

From 37K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Pulsar

BY REVENUE

Amazon
Amazon
#1Pulsar Products GD400BN, 4000W Portable super-quiet Dual Fuel & Parallel Capability, RV-Ready, CARB Compliant

$599.00

Price

$281K

Revenue

#2Pulsar 2,200W Portable Dual Fuel Quiet Inverter Generator with USB Outlet & Parallel Capability, CARB Compliant, PG2200BiS

$465.48

Price

$194K

Revenue

#3Pulsar PGD40ISCO Ultra Light Quiet 4000W Portable Gas Inverter Generator

$491.85

Price

$171K

Revenue

#4Pulsar Axion XQ19 Compact Thermal Imaging Monocular

$958.11

Price

$98K

Revenue

#5Premium Wireless Headphones XR500

$149.99

Price

Revenue

#6Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#7Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved