GRIPS CUSTOMERS & RESEARCH PARTNERS
Parts 2O demonstrated strong online performance from January through June 2026, with acehardware.com commanding 91.5% of channel revenue share according to Grips Intelligence data tracking online channels. The brand achieved an impressive 17.8% overall revenue growth during this period, though the most recent monthly figure showed a 16.1% revenue decline from the prior month. Average product pricing decreased 4.0% over the full period, though individual monthly pricing reached $93.82 with an 8.7% month-over-month increase. In-store performance reflects Parts 2O's continued reliance on traditional hardware retail as a primary distribution mechanism.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 18% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Parts 2O on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Parts 2O.
BY REVENUE
Parts 2O sells 9% online and 91% offline. Online runs through 1 channel; offline through 1.
Online
9%
91%
Offline
Online channels
9%
Offline channels
91%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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