GRIPS CUSTOMERS & RESEARCH PARTNERS
Pamlico Air, owned by Mann+Hummel, demonstrates strong in-store momentum with online revenue growing 91.0% since the beginning of 2026 according to Grips Intelligence data from January through August. Ace Hardware dominates the channel mix with 70.8% of revenue share, while Home Depot and Lowe's account for 16.6% and 12.6% respectively, revealing a clear retail concentration strategy. Average product pricing has surged 72.2% over the tracked period, with the most recent monthly data showing prices climbing to $8.77 and representing a 73.7% increase versus the prior month. The brand's portfolio spans multiple MERV ratings and dimensions, with Ace Hardware emphasizing mid-range pleated and fiberglass options while Home Depot competes aggressively at lower price points and Lowe's positions premium offerings.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 91% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 72% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Pamlico Air on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Pamlico Air.
BY REVENUE
Pamlico Air sells 31% online and 69% offline. Online runs through 2 channels; offline through 1.
Online
31%
69%
Offline
Online channels
31%
Offline channels
69%
BY REVIEW COUNT
Across 13K ratings on 3 channels, Pamlico Air averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 13K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$7.99
Price
$48K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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