GRIPS CUSTOMERS & RESEARCH PARTNERS
OUT generated an average product price of $17.03 across in-store and online channels from January through August 2026, according to Grips Intelligence data. The brand's revenue is heavily concentrated on Amazon, which captured 86.5% of total revenue share, while menards.com and acehardware.com accounted for 11.7% and 1.8% respectively. Overall revenue declined 2.6% since the beginning of the tracked period, with a 3.0% drop in the most recent month measured. Average pricing decreased 3.0% over the full period despite a modest 0.2% month-over-month increase in the final measurement window. OUT's extreme dependence on Amazon presents both a significant revenue concentration risk and an opportunity to expand its presence across alternative retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 1% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for OUT on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for OUT.
BY REVENUE
OUT sells 86% online and 14% offline. Online runs through 1 channel; offline through 2.
Online
86%
14%
Offline
Online channels
86%
Offline channels
14%
BY REVIEW COUNT
Across 821K ratings on 3 channels, OUT averages 4.0★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.0
/ 5
From 821K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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