GRIPS CUSTOMERS & RESEARCH PARTNERS
Mint-X experienced significant in-store revenue decline during the first half of 2026, with sales dropping 29.1% overall according to data tracked by Grips Intelligence across major retailers including Menards.com, Amazon, Home Depot, and Lowes from January through June. The brand dominated Menards.com with a commanding 47.1% revenue share, nearly matching its Amazon presence at 45.1%, while remaining specialty channels contributed just 7.1% combined. A notable pricing compression emerged across the period, with average product price declining 28.0% overall and 18.5% in the most recent month tracked. Despite strong retailer concentration, Mint-X faces mounting pressure as both pricing power and market momentum deteriorated significantly in the second quarter.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 29% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 28% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for Mint-X on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Mint-X.
BY REVENUE
Mint-X sells 53% online and 47% offline. Online runs through 3 channels; offline through 2.
Online
53%
47%
Offline
Online channels
53%
Offline channels
47%
BY REVIEW COUNT
Across 33K ratings on 4 channels, Mint-X averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 33K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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