GRIPS CUSTOMERS & RESEARCH PARTNERS
MRCOOL demonstrated strong in-store sales momentum during the first half of 2026, according to Grips Intelligence, with revenue surging 61.4% overall and average product prices climbing 4.1% across the January-June period. Amazon dominated the brand's offline retail channel distribution with 63.0% of total revenue share, while Lowe's captured a significant secondary position at 29.9%, with the parent company Ingersoll Rand (NYSE:IR) supporting continued expansion. The average product price of $993.02 reflects MRCOOL's positioning in the premium segment, supported by robust price growth of 8.8% in the most recent tracked period. Price appreciation and volume growth indicate strong consumer demand and market confidence in the brand's offering.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 61% from Apr to Jun.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 4% from Apr to Jun.
REVENUE SHARE
Revenue distribution across product categories for MRCOOL on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for MRCOOL.
BY REVENUE
MRCOOL sells 70% online and 30% offline. Online runs through 3 channels; offline through 2.
Online
70%
30%
Offline
Online channels
70%
Offline channels
30%
BY REVIEW COUNT
Across 13K ratings on 4 channels, MRCOOL averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 13K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$3,769.00
Price
$26K
Revenue
$3,769.00
Price
$26K
Revenue
$3,329.00
Price
$23K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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