GRIPS CUSTOMERS & RESEARCH PARTNERS
Lutron, a private, family-owned company, demonstrated solid in-store performance across the January-August 2026 period, with revenue growing 4.0% overall according to Grips Intelligence data. The brand maintains strong dominance in major home improvement retail channels, with Lowe's commanding 34.1% of revenue share, followed by Home Depot at 29.8% and Amazon at 23.2%. Products averaged $39.31 in price across tracked offline retailers, with pricing remaining relatively stable throughout the measurement period. The brand's portfolio spans entry-level dimmer switches priced as low as $18 to premium smart home systems exceeding $190, demonstrating diversified positioning across the home automation spectrum.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 4% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 0% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Lutron on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Lutron.
BY REVENUE
Lutron sells 67% online and 33% offline. Online runs through 3 channels; offline through 3.
Online
67%
33%
Offline
Online channels
67%
Offline channels
33%
BY REVIEW COUNT
Across 4.37M ratings on 5 channels, Lutron averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 4.37M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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