GRIPS CUSTOMERS & RESEARCH PARTNERS
Eaton Corporation (NYSE: ETN) dominates in-store and online retail channels with Lowe's commanding 67.8% of revenue share year-to-date through August 2026, according to Grips Intelligence data. Average product pricing increased 12.6% overall during the tracked period, with recent months showing a 5.9% price jump to $11.84. The brand maintained steady revenue growth of 4.7% since the beginning of the analysis period, demonstrating resilience across its primary retail partnerships. Beyond the top three retailers—Lowe's, Home Depot (10.9%), and Menards (10.8%)—Eaton's presence significantly drops, with Newegg, Amazon, and Ace Hardware combining for only 10.5% of total revenue share. This concentrated distribution strategy reflects a focused approach to reaching consumers through major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 13% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Eaton on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Eaton.
BY REVENUE
Eaton sells 29% online and 71% offline. Online runs through 4 channels; offline through 3.
Online
29%
71%
Offline
Online channels
29%
Offline channels
71%
BY REVIEW COUNT
Across 2.95M ratings on 6 channels, Eaton averages 4.7★. Most reviews for the products are in the 4.8–5.0 range.
BRAND AVERAGE
4.7
/ 5
From 2.95M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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