GRIPS CUSTOMERS & RESEARCH PARTNERS
Genuine Joe, a brand of S.P. Richards Company, demonstrates strong in-store retail presence with 58.0% of year-to-date revenue share concentrated on Home Depot's online channel, according to Grips Intelligence data covering January through August 2026. The brand maintains an average product price of $32.44 across tracked channels, though pricing has declined 1.9% overall since the beginning of the period. Amazon and Newegg represent secondary channels with 23.9% and 17.9% revenue share respectively, with top-performing products on Amazon priced between $30–$47 and Home Depot offerings ranging from $33–$63. Month-over-month revenue growth of 7.5% in the most recent tracking period offers a positive momentum indicator, despite a year-to-date decline of 4.8%.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Genuine Joe on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Genuine Joe.
BY REVIEW COUNT
Across 416K ratings on 3 channels, Genuine Joe averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 416K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$59.86
Price
$393K
Revenue
$57.98
Price
$375K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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