GRIPS CUSTOMERS & RESEARCH PARTNERS
Franklin Sensors, a privately held company based in Meridian, Idaho, demonstrates strong in-store channel performance with 81% of revenue concentrated on Amazon during the first eight months of 2026, according to Grips Intelligence data. The brand achieved 11.6% overall revenue growth across the tracked period while maintaining an average product price of $44.71. Secondary retail partnerships with Lowe's and Home Depot account for 16.7% and 2.3% of revenue share respectively, showing a heavily skewed e-commerce distribution strategy. Average pricing declined 1.7% year-to-date despite modest month-over-month revenue growth of 0.7% in the most recent tracked period. The data reveals a brand increasingly dependent on a single dominant channel for revenue generation.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 13% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Franklin Sensors on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Franklin Sensors.
BY REVENUE
Franklin Sensors sells 82% online and 18% offline. Online runs through 2 channels; offline through 1.
Online
82%
18%
Offline
Online channels
82%
Offline channels
18%
BY REVIEW COUNT
Across 336K ratings on 3 channels, Franklin Sensors averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 336K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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