Flame King, a portfolio investment of Main Street Capital Corporation (NYSE: MAIN), generated in-store revenue across four major retail channels during the first eight months of 2026, with Amazon commanding the largest share at 46.3% followed by Ace Hardware at 26.1%, according to data from Grips Intelligence. The brand's average product price stood at $59.02, having increased 6.0% overall since the beginning of the tracked period, though recent momentum showed signs of deceleration with an 8.8% month-over-month revenue decline in the final tracked month. Home Depot and Lowe's collectively accounted for 27.6% of revenue share, rounding out a diversified retail footprint. Despite pricing gains, overall revenue declined 12.0% since the start of the analysis period, signaling potential headwinds in the category or market saturation across channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Flame King on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Flame King.
BY REVENUE
Flame King sells 73% online and 27% offline. Online runs through 3 channels; offline through 1.
Online
73%
27%
Offline
Online channels
73%
Offline channels
27%
BY REVIEW COUNT
Across 519K ratings on 4 channels, Flame King averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 519K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$35.73
Price
$451K
Revenue
$38.80
Price
$393K
Revenue
$50.96
Price
$386K
Revenue
$172.23
Price
$362K
Revenue
$180.33
Price
$161K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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