GRIPS CUSTOMERS & RESEARCH PARTNERS
Filter-Monster, a private independent company, generated $28.25 average product pricing across in-store channels from January to August 2026, according to Grips Intelligence data. The brand's revenue composition remains heavily concentrated on lowes.com, which captured 71.1% of total revenue share, with menards.com accounting for the remaining 28.8%. Average pricing increased 12.1% overall during the tracked period, demonstrating strong price appreciation momentum despite a 34.5% revenue decline in the most recent month measured. Product offerings span a diverse range from budget-friendly options at $12.99 to premium bundles priced at $129.99, positioning Filter-Monster across multiple consumer segments.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 3% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 12% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Filter-Monster on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Filter-Monster.
BY REVENUE
Filter-Monster sells 72% online and 28% offline. Online runs through 1 channel; offline through 1.
Online
72%
28%
Offline
Online channels
72%
Offline channels
28%
BY REVENUE
$12.99
Price
$63K
Revenue
$41.99
Price
$35K
Revenue
$29.99
Price
$18K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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