Home/Insights/Brands/Ferry-MorseProduct Intelligence - 2026 YTD USA

Ferry-Morse

200K+

Products Sold, Jan to Aug 2026

2,600+

# Offline Stores

$8.30

Avg. Price

4.4

Avg. Rating

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Ferry-Morse Market Overview

Ferry-Morse, owned by Central Garden & Pet Company (NASDAQ: CENT), demonstrates a heavily concentrated in-store retail presence with Lowe's commanding 59.7% of revenue share, followed by Ace Hardware at 29.2%, according to Grips Intelligence data from January to August 2026. The brand's average product price stands at $8.90, though pricing has climbed substantially with a 40.3% increase across the overall period, reflecting a shift toward higher-priced offerings. Despite this pricing strength, Ferry-Morse faced significant headwinds with revenue declining 46.5% since the beginning of the tracked period, signaling challenges in maintaining volume momentum. The competitive landscape remains concentrated across just five major retail channels, with Amazon and Home Depot representing marginal contributors at 4.5% and 1.3% respectively, highlighting Ferry-Morse's dependence on traditional home improvement retailers for distribution.

Revenue Share by Channel
Data covers Lowe's, Ace Hardware, Amazon, Menards, Home Depot

Ferry-Morse's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 46% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

Ferry-Morse's average price

OVER TIME

Over the last three months, average selling price on tracked channels has increased by 40% from Jun to Aug.

Average price

Absolute values in $

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Ferry-Morse's categories

REVENUE SHARE

Ace Hardware

Revenue distribution across product categories for Ferry-Morse on Ace Hardware.

Ace Hardware

Categories by revenue share

Distribution in %

Ferry-Morse's channels

REVENUE SHARE

Revenue distribution across tracked channels for Ferry-Morse.

Channels by revenue share

Distribution in %

Ferry-Morse's online vs offline revenue split

BY REVENUE

Ferry-Morse sells 58% online and 42% offline. Online runs through 3 channels; offline through 3. Online share has moved from 50% in Apr to 69% in Aug.

Revenue by channel

Share of total revenue across all channels

Online

58%

42%

Offline

Online share trend

Apr – Aug

Online channels

58%

Lowes.com
Amazon.com
HomeDepot.com

Offline channels

42%

Ace Hardware stores
Lowe's stores
Menards stores

Ferry-Morse's customer ratings

BY REVIEW COUNT

Across 57K ratings on 5 channels, Ferry-Morse averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 57K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Ferry-Morse

BY REVENUE

Lowe's
Lowe's
#1Ferry-Morse Vermiculite 8 qt

$20.64

Price

$217K

Revenue

#2Ferry-Morse Ferry Morse Seed Starting Kit 72 Cell 11 in W 22 in L Black

$21.08

Price

$50K

Revenue

#3Ferry-Morse Deer Resistant Mix Bulk Wildflower Seeds 1lb

$43.99

Price

$50K

Revenue

#4Ferry-Morse Perennial Mix Bulk Wildflower Seeds 1lb

$43.99

Price

$40K

Revenue

#5Ferry-Morse Ferry Morse Plantation Peat Seed Starter Pots 3 in Round Brown Pack of 15

$9.62

Price

$36K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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